Between a Slogan & a Tagline: A Case of Mistaken Identity
When it comes to creating a tagline for their brand names, many get confused. You may think that any clever and catchy phrase can serve...
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- Sep 10, 2020
- 4 min
5 Essential Factors to Avoid While Writing Blogs?
When you are done reading where to start when writing a blog, here comes the next question: how do you keep your blog devoid of...
- Aug 3, 2020
- 6 min
Everything you wanted to know about Keyword Density
Learn about how to calculate keyword density and what is the ideal distribution for a business category.
- Apr 24, 2020
- 6 min
How to Make Your Content More Readable: The Gunning Fog Index
Is your web content readable? It is one thing to bring your target audience to your web page, another thing to get them read what you...
- Mar 19, 2020
- 5 min
What to avoid when writing a blog post?
When you are done reading where to start when writing a blog, this is the next thing you should be reading. If you already know the...
- Mar 5, 2020
- 4 min
5 Tips for Writing a Great Healthcare Blog
Serving humanity, uplifting mankind: the motto of medical practitioners, a community of dedicated professionals who stood for their...
- Feb 3, 2020
- 5 min
7 steps to writing a great blog post
Have you been squirming on your seat for quite some time, trying to get that precious little blog post right? And catchy; and...
- Jan 23, 2020
- 5 min
Where to start, when writing a blog?
It's been a while that blogging has been riding the wave as an effective business tool. caught up with the trend. You have seen it all,...
- Dec 24, 2019
- 2 min
Why is Content Reviewing important?
Think of a publishing company without an editor. How does that work? We don’t know because there has never been one. Content Reviewing is as
- Aug 20, 2019
- 3 min
What are the Best Keyword Research Tools of 2019?
If you have a website, you might already be familiar with the term SEO and Keyword Research, Meta Tags etc. Google has definitely made...
- Jul 24, 2019
- 3 min
What are the common Product Description mistakes you must avoid?
Be a product launch or an e-commerce website elucidating about their product, it must educate people. It must capture the essence of the...
- Jun 27, 2019
- 3 min
Mistakes that Businesses make while putting up content
Your content team might be the best, but is your content strategy the same? You need to make a robust content strategy to create brand...
- Jun 9, 2019
- 2 min
Why You Should Include Podcast In Your Next Content Marketing Strategy?
When people think about content marketing, they think about content that are visually attra ctive and interactive. It’s been years, the...
- May 28, 2019
- 3 min
It’s Time to Say Yes to Outsourcing Content Marketing
Everyone knows about the big bang, and what followed after. Creation is an elaborate subject that scientists still ponder upon. Recently...
- May 24, 2019
- 3 min
It’s all in the mind and perception
Unlike machines, humans function differently. They think, sense, process and act differently than a mechanised robotic input-output...
- May 8, 2019
- 3 min
Why should we incorporate ‘Gender Neutral Terms’ in content?
Before we progress forward the discussion about content delivering in a balanced form, let’s talk about ‘Gender Neutrality’. A lot has...
- May 7, 2019
- 3 min
5 Best Resume Writing Tips
"How will I know” is a common phrase used by many when asked about resume writing. Since it’s the deciding factor to get you to attend a...
- Apr 17, 2019
- 2 min
How Content marketing is an aid to inbound marketing?
The Bigger Picture ‘Inbound Marketing’ Inbound Marketing is a methodology using digital marketing as a resource to attract prospects and...
- Mar 7, 2019
- 2 min
Some evoking inspiration from the leading lady of the 18th Century- Jane Austen
The gradual shifting of British Literature in the 18th century was astounding. From the Age of Enlightenment to Romanticism. One such...
- Jan 29, 2019
- 3 min
Why and how is Email marketing a good lead generation method
Lead Generation and it’s conversion is a challenge faced by every company. Every year prominent business strategists and analysts plan,...
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