This is a sample blog from ThePendits, for the Graphic Design industry. It is a blog that would refer you with the format and style that is maintained in our blogs for the specified industry.
On the choppy waters of online marketing, your brand is in constant danger of going unnoticed, forgotten, and drowned if your content isn’t compelling enough.
Great first impressions can be translated as great visuals that leave an impact even after the first glance and despite the absence. Solid brand recognition through effective graphic design has never been more critical as competition on online platforms surges consistently.
Tweets with images get 150% more retweets, unlike those without
Using the right graphic design for your brand’s website and marketing collateral is a matter of survival and success. Well-laid and attractive graphic images can serve as the lifebuoy that keeps your company afloat on the killer waves of online content marketing.
Graphic images are not merely a bunch of eye-candy colours and designs. It is how the brand and the business communicate with the target audience. Whether it is a brand logo, website images, a newsletter, or a business card, the right graphic design is decisive at all levels of the marketing funnel.
Here are ten reasons why all businesses should invest in graphic design services:
1. It's all about first impressions
Every business needs its content to stand out. The first interaction with the target market will set the tone for the rest of the business relationship, so make sure it's positive and long-lasting. When the customers research your brand before availing the products and services, make sure they would come across relevant, and captivating images that would imprint the brand name in their memory.
Every design choice - from the visual appearance of the website, the products, or promotional material - tells the brand's story. Want to grab attention? Invest in high-quality graphic design.
2. Say it differently!
All you get is three seconds or less to keep the reader's attention. Before reading the text, what captures the eye is the image. Unique logos, a well-designed web page, blogs with catchy images, a newsletter that is designed aesthetically, etc can help you speak a better language and stand out from the competition.
You're on the right track with high-quality graphic designs that reflect your company values, and focus on brand building. Getting creative about brand awareness will help the business catch the right attention and stay ahead of competitors.
3. Build Brand Awareness and Recognition
Consistent and repetitive use of design elements such as logos, colour palettes, brand marks, or symbols can significantly increase brand awareness and recognition. The unique graphics generate viewer identification. Conveying professionalism and brand-customized graphics is crucial to achieving awareness and recognition, boosting sales in turn.
4. Better communication of ideas
The use of infographics, which combine visuals and text, increases engagement threefold compared to the text-only content. Humans are highly visual creatures, meaning visuals play an essential role in comprehending and recalling complex information. Your sales messages will sink in quicker if you use unique and aesthetic graphic designs.
5. Make your Message Count
There's a story behind your business. There are people who will appreciate what your business has to offer, regardless of whether you're a solopreneur, a serial entrepreneur, or a corporation.
It's all about communicating your brand's unique story to current and future customers that make a difference. Weave your brand journey in the most unique way through a visual feast of carefully crafted graphic images.
Get ThePendits' graphic design services to make an impact with relevant and eloquent visuals that strike a note with your audience.
6. Consistency creates credibility
At every point of importance in branding, the imagery should be guided by guidelines developed by great graphic designers. They know the importance of consistency in branding: brand identity and consistency influence perceived value. Credibility keeps the sales coming.
7. Clever Design equals Social Engagement
Clever and thoughtful design brings in traffic, increasing recognition and social engagement. A brand must connect meaningfully with customers to grow online and offline.
8. Save Time and Money
In the long-run of the business, it is a wise choice to invest in graphic design services right at the onset. Cheap design leads to decreased sales and lowered customer engagement. It's wise to start with suitable graphic designs rather than having to scramble later.
9. Become Memorable and Trustable
With stellar graphic designing services, the target audience will remember the brand and trust it. Is there a better way to win customers and retain current ones? Lure them in and hook them on.
10. Power of Persuasion
Connecting with your target market and convincing them of the quality of your products/services can bring them to the brand in scores.
Who doesn't want their brand to remain relevant and to sustain the interest for years to come? Your brand can ride the tides of changing trends with thoughtful graphic design services. Added value and gaining customer loyalty does wonders for your brand.
Takeaway
Whether a startup or a corporation, graphic design is vital to your business. You're ready to invest in great design, aren't you? Whether you are serious about pushing your brand forward or just looking for some help, providing you with state-of-the-art graphic design services is what we do at ThePendits. Get in touch with us today!